Apple appears to be developing an AI-based "Support Assistant" for the Apple Support app. Signs of the feature were found in Apple code by MacRumors contributor Aaron Perris, but the Support Assistant ...

“Hey Siri, book me a table for four people, 7 PM, at Blue Tokai coffee shop in New Friends Colony.” None of the responses fulfilled my request. Not even remotely. Next, I switched to the Perplexity ...

Apple has struggled to find its footing in the world of generative AI so far, but the company isn't giving up on becoming a true competitor in the industry anytime soon. To that point, signs of an ...

Apple and Amazon were early movers with voice assistants. Their upgrades are panning out differently. Andy Jassy said on Thursday's earnings call that 100,000 users now have Amazon's Alexa+. Tim Cook ...

The Apple Support app could soon gain a ChatGPT-style AI assistant, which could be powered by Apple Intelligenceor third-party AI, as a new report claims there's evidence of the feature in Apple code.

Apple’s struggles with giving Siri a next-gen AI makeover are pretty well-known at this point, while rivals like Google’s Gemini have flourished on the Android ecosystem. The situation with delays got ...

Apple has acquired Voysis, an artificial intelligence startup the high-tech company is expected to use to improve Siri and its natural language technology, based on published reports Friday. According ...

We've been seeing signs of an upcoming chatbot-based support feature in the Apple Support app, and it turns out it's already in testing. Some iPhone users have access to an early preview of the ...

Apple is reportedly considering using Google's AI assistant, Gemini to power the revamped Siri, according to a report from Bloomberg's Mark Gurman. It's one potential step in ending the Apple vs ...