Case-based teaching is a popular learning method used by many business schools. It allows students to generate their own insights and develop critical thinking and communication skills through ...

Looking to produce case studies that increase the credibility of your business and attract new customers? There is a methodical art to case studies — an art you can master. One mistake I often see ...

When prospects are in the awareness or consideration phase in their buyer’s journey, there’s usually a point where sales and marketing teams sense their buyer is on the precipice of purchasing. You ...

The following four case studies look in depth at the challenges faced by knowledge management officers (KMOs) across various headquarters. In each case, the KMOs exercised exceptional staff officer ...

This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts. Consider this installment of Reading L.A. the All-Star Game of the ...