Wondering how many people in the United States have a smartphone? If you poll 20 people on the street, your survey won’t be representative of the entire American population. But if you just want to ...
The margin of error allows you to use smaller sample sizes when conducting customer surveys. The measurement directly relates to the size of your sample, with larger ...
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Customer experience is the No.1 priority of businesses today. And it's no wonder: Companies that invest in their customer experience program outperform those that don't by nearly 80%, according to a ...