In 2023, associates and partners at Waveup reviewed over 300 pitch decks, from pre-seed to Series C. In every other deck we’ve examined, one of the most crucial slides — the go-to-market (GTM) — has ...
Launching a SaaS product is more than just having a great offering—it’s about targeting the right audience. Defining your audience helps with crafting impactful messaging and optimized pricing that ...
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