Marketing plans set forth comprehensive strategies to develop products and services for specific market segments, inform customers about products and get products into customers hands. A marketing ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to secure stakeholder buy-in fast.

You may be a free spirit, but you probably wouldn't jump in your car and embark on a cross-country road trip without planning - planning your route, the stops along the way, where you'll stay, and ...

Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! In this episode of Marketing Nerds, Features Editor Danielle Antosz sits down with Pamela Lund of That Pam Chick to talk ...

I talk to a lot of financial advisors every week on sales calls, and nine out of 10 times, they list a litany of marketing strategies and programs they tried that did not work. That does not mean ...

Chase is the CEO of ProAI, an AI-powered platform providing customized tools and advisory to help businesses start, fund and scale. In today's hypercompetitive business landscape, marketing success ...

Marketing is one of the most important aspects of running a small business—you must get your company name and product or service information in front of potential customers, or else risk losing them ...

If you don’t have a real estate marketing plan, you’re likely missing opportunities to grow your business. It’s important to be intentional in your real estate marketing strategies to give you the ...

It’s no secret I’m not a fan of complicated marketing documents. I’ve even gone so far as to say that the marketing plan is wholly obsolete. Why am I such a critic of the pervasive marketing plan? To ...

This guide will show you how to use Google Bard to write a business plan. A business plan serves as a blueprint that outlines the core aspects of your enterprise, delineating its mission, objectives, ...