Two studies released last week indicate that Google’s AI Overviews are having a negative impact on click-through rates from online searches, which could ultimately reduce traffic to original sources ...
Google rolled out AI Overviews to all U.S. users in May 2024. Since then, publishers have reported significant traffic losses, with some seeing click-through rates drop by as much as 89%. The question ...
In February, we covered how Google's AI Overviews really hurt the click-through rate of the search results and paid ads. Well, several more recent studies have come out that back up this data. Danny ...