Consumers do make snap judgements based on what they’re looking at. They look at a product, and its packaging says something to them. Packaging is eye-catching and inviting, and it’s critical for ...

According to Walmart’s corporate website, Wal-Mart Discount Stores offer 120,000 items and their Wal-Mart Super Centers offer approximately 142,000 different items in-store. That creates a very ...

Packaging shapes consumers’ split-second decisions by conveying quality, usability, brand values and sustainability while ...

There's something undeniably charming about vintage packaging. Maybe it's the nostalgia it stirs up, or perhaps it's the craftsmanship that feels so much more personal than today's sleek, minimalist ...

Packaging has always been a balancing act. Consumer packaged goods (CPG) companies must weigh cost versus performance and market appeal versus machinability. As interest in sustainable packaging has ...

Future Market Insights, Inc. (FMI) is an ESOMAR-certified, ISO 9001:2015 market research and consulting organization, trusted ...

As a noted sticker enthusiast, I’m always on the lookout for news at the intersection of stickers and technology. Which is why this report from 9to5Mac caught my eye: Apple is apparently starting to ...

Over the years, dairy producers have really milked the creativity well to advertise their product. Remember when celebrities like Britney Spears, David Beckham and Jennifer Anniston sported milk ...