Google Ads seems to now have PMax, Performance Max, channel reporting on the account level. This allows you to compare multiple PMax campaigns on the same screen, the same report. This was spotted by ...
He wrote, "Google has just rolled out a new update to Performance Max channel performance reporting, and it’s now LIVE, and it helps us to see better the whole picture! For the first time, Google is ...
Google Ads is rolling out a new Cost Slider in Performance Max (PMax) campaign reporting, giving advertisers visibility into how much of their spend is going to each channel. Why we care. This toggle ...
Advertisers spotted Google’s new Performance Max (PMax) channel performance reporting — a sign the long-awaited feature is now rolling out. What it does: Why we care. This beta feature finally cracks ...
Google made a handful of tweaks to its Channel Performance and Asset reports this week – including long-awaited ROI metrics like ROAS and CPA. But the most revealing update wasn’t in the announcement ...
This week, the paid media world focused less on new tools and more on what’s changing beneath the surface. Google expanded Performance Max into a new channel and offered long-awaited reporting ...