In today’s competitive business environment, data is considered the new oil, which is a precious commodity capable of being ...

Marketers suffer from a variety of negative consequences stemming from poor-quality data that collectively drains marketing resources and limits effectiveness. Wasted media spend is the most ...

Data is vital to doing business today, and that goes double for lending providers. Get it right and your company has the power to boost effectiveness and tailor its services to client needs. Get it ...

Data agnostic failures. "Data agnostic" platforms often fail to integrate complex systems and leave teams with inaccurate data and time-consuming workarounds. Essential data attributes. A complete, ...

How to address poor internal and external data quality for your business Your email has been sent Between responding to supply chain disruptions, pivoting in the economic slowdown, reacting to ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now Mihaela van der Schaar, a Turing Fellow and ...

Marketing’s potential to deliver results relies on data quality, but data accuracy, consistency, and validity continue to be a challenge for many organizations. Inconsistent data quality is holding ...

Companies with poor privacy practices are 80% more apt to suffer data breach Your email has been sent Poor privacy=data breach as reported by Osano was proven July 15 when Twitter was hacked and 130 ...

Analytics, artificial intelligence and machine learning are powerful enablers of business transformation, including in the sales and marketing functions. However, just adopting these technologies will ...

Much has been written about the monetary impacts of poor data quality. A familiar and easy to understand illustration of this is the cost of bad postal address data: The US Postal Service (USPS) ...