Picture this: You are the CEO of a software company, and a new market opportunity opens up. You approach your head of product management with an ambitious request to create a new SaaS product. This ...

Determining a product’s success begins the minute it transitions from the idea stage into the product management process. But without a vision and clearly defined end goals, how can we expect teams to ...

Taking a product from ideation to launch to updates and beyond requires a strong process: which one is right for your product? The software industry has come a long way from its early ...

Clinging to old product models is a losing game. But AI-driven intelligence will keep teams relevant, adaptive and ahead of competitors. Product management has become a critical competitive advantage ...

When you go to buy a new car, there are two extreme scenarios you might face as a prospective customer: The first might find you at a Ford dealership. You’ve got a limited budget and don’t care which ...

The core MBA courses provide a strong foundation in the basics of business management. The product management courses are structured around four pillars: This course will serve as the introduction to ...

There is an extraordinary anomaly in the business world, which it seems very few are aware of, but which to anyone with a logical mind must surely seem rather strange. The fact is that whilst firms ...

"A data product is a self-contained, ready to consume data solution that we organize to solve a specific business problem," said Aminul Khan, global head of marketing data strategy and data ecosystem ...