The programmatic advertising platform startup StackAdapt Inc. today revealed it has closed on a hefty $235 million round of funding, bringing its total amount raised to date to more than $500 million.
Programmatic advertising platform StackAdapt has integrated email and a first-party Data Hub into its core platform, bridging marketing and advertising technologies into one platform. With this launch ...
America's Test Kitchen (ATK), the iconic culinary media brand trusted by millions, today announced the launch of direct and ...
Programmatic advertising has become one of the key tools of digital marketing, allowing to automate the process of buying ad impressions and precisely target ads to the desired audience. With its help ...
NEW YORK & FORT WORTH, Texas & CHICAGO--(BUSINESS WIRE)--Blackstone (NYSE:BX) announced today that private equity funds managed by Blackstone (“Blackstone”) have entered into a definitive agreement to ...
TV News Check on MSN
Local TV modernization: From automated execution to first-to-market programmatic
For the first time, a digital-only agency executed a local linear TV buy—proof that ITN and Magnite's programmatic platform ...
OpenX's new API suite provides ad buyers with a more detailed view of the bidstream and, as a result, more accurate targeting ...
AgenticOS is intended to cut down time spent on campaign setup and troubleshooting while freeing up focus for more high-level ...
Overview: AI-powered programmatic advertising automates ad buying and placement using real-time data and machine learning ...
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