Target is using mobile bar codes in-store to promote the season’s 20 most popular toys. By using the Target mobile application, consumers can scan the QR codes and buy the items. “The way we look at ...

INSTORE’s November Brain Squad survey asked jewelers whether they use QR codes in their stores — and the industry is pretty ...

An icon in the shape of a lightning bolt. Impact Link This time last year, QR codes were a novelty piece of technology in the US, mostly used as an advertising and marketing tool. But the black and ...

The online payments company wants you to use its mobile payment app at any retail store, so it plans to use a generated code that is acceptable just about everywhere. Donna Tam covers Amazon and other ...

Correction: A previous version of this story did not make it clear that 1App, and not Starbucks, ran the QR code test. The InstantScan service from 1App attempts to provide a solution for marketers ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device, ...

Macy’s is drumming up more excitement for Black Friday shoppers by enabling users of its mobile application to scan QR codes in-store to receive digital gift codes and prizes as part of an instant win ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device.