Writing an essay may seem like the easiest thing in the world, but even though it’s probably not rocket science, writing the ideal essay can take some planning and some practice. Here are seven steps ...

The challenge: she wants to see a content marketing plan . . . and you have NO IDEA what that’s supposed to look like. I’ve been there. It’s a tough situation, because you’ve been doing content ...

What do the movies "Lincoln," "Argo" and "The Great Gatsby," the award-winning HBO series "Boardwalk Empire" and the new hit History Channel series "Vikings" all have in common? They are part of the ...

For many people, the easiest thing to procrastinate about is working on a big report, or really anything that requires a substantial amount of writing. With each new assignment, you tell yourself, ...

Advertising expert Gary Halbert once said that deliberately trying to be clever and creative, to “dream up” an ad that would work, was a very dumb way to approach writing. You couldn’t possibly make ...

Business letters are formal letters sent by one professional to another. Writing business letters requires a somewhat unique writing method. However, while there are rules to follow when composing a ...

Content marketing is one of the most common and powerful marketing tools for startup founders. The reason is simple - it could be done cheaply, and at the same time it could have huge impact if done ...