Taking a product from ideation to launch to updates and beyond requires a strong process: which one is right for your product? The software industry has come a long way from its early ...

Picture this: You are the CEO of a software company, and a new market opportunity opens up. You approach your head of product management with an ambitious request to create a new SaaS product. This ...

Determining a product’s success begins the minute it transitions from the idea stage into the product management process. But without a vision and clearly defined end goals, how can we expect teams to ...

Clinging to old product models is a losing game. But AI-driven intelligence will keep teams relevant, adaptive and ahead of competitors. Product management has become a critical competitive advantage ...

When you go to buy a new car, there are two extreme scenarios you might face as a prospective customer: The first might find you at a Ford dealership. You’ve got a limited budget and don’t care which ...

While Lean principles have been known and applied in a variety of manufacturing processes, the applications in product development have been slower to come. Several companies have also applied Lean to ...

The core MBA courses provide a strong foundation in the basics of business management. The product management courses are structured around four pillars: This course will serve as the introduction to ...